/* Editorial prototype: ivory surroundings, white reading surfaces, deep green accents. */
:root{--bg:#F5F4EF;--fg:#282828;--ink:#282828;--muted:#505650;--accent:#294B43;--accent-dk:#294B43;--accent-light:#294B43;--gold:#294B43;--line:#DADDD7;--card-shadow:none;--font-jp:var(--font-sans)}
body{background:#F5F4EF;color:#282828;font-size:18px;line-height:1.9}
.site-header{background:#fff;border-bottom:1px solid #DADDD7;box-shadow:none}
.site-title{letter-spacing:.02em}.site-title small{color:#505650}
.site-nav a{font-weight:500}.header-social a{background:#fff;font-weight:500}
h1,h2,h3,h4{font-family:var(--font-sans);letter-spacing:normal}
h2{font-size:26px;color:#294B43;border-bottom:1px solid #DADDD7;padding-bottom:10px}
h2:after,h2:before{display:none}
h3{font-size:22px;color:#294B43}
.page-hero{background:#F5F4EF;border-bottom:1px solid #DADDD7;padding:36px 24px;color:#282828;text-align:left}
.page-hero h1{color:#294B43;font-size:32px;max-width:840px;margin:0 auto 12px;text-shadow:none}
.page-hero .subtitle,.page-hero .hero-copy{color:#505650;max-width:840px;margin:0 auto;font-size:18px}
.page-hero .hero-actions{max-width:840px;margin:18px auto 0;justify-content:flex-start}
.page-hero .expert-jump{background:transparent;color:#294B43;border:1px solid #b9c8bf;box-shadow:none;font-size:15px;font-weight:500;padding:9px 12px}
.container{background:#fff;padding:36px 44px;max-width:920px}
.research-report{max-width:760px;margin:0 auto 48px;font-size:18px!important;line-height:1.9!important}
.research-report p,.research-report li,.research-report td,.research-report th{color:#282828!important}
.research-report p{margin-bottom:1.25em}
.research-report h2{font-size:28px!important;color:#294B43;font-weight:600!important;margin-top:0}
.research-report h3{font-size:23px!important;color:#294B43;margin:2.2em 0 .85em}
.research-report h4{font-size:20px!important;color:#294B43;margin:1.5em 0 .7em}
.research-report a{color:#294B43!important;font-weight:400!important}
.research-contents{background:#F5F4EF;border:1px solid #DADDD7;padding:10px 16px}
.research-table th{background:#F0F2EC}.research-table td,.research-table th{font-size:16px!important;line-height:1.8}
.home-news{background:#fff;max-width:1080px;padding:18px 24px}
.funnel-hero{background:#F5F4EF;color:#282828;border-bottom:1px solid #DADDD7}
.funnel-hero-inner{padding-top:40px;padding-bottom:44px;align-items:start}
.funnel-hero h1{color:#294B43;font-size:32px;font-weight:600;line-height:1.6;margin-top:14px}
.funnel-hero .hero-lead{color:#282828;font-size:18px;line-height:1.9}
.hero-eyebrow{color:#505650;font-size:15px;font-weight:500;letter-spacing:0}
.cta-assurance{color:#505650}.button-gold{background:#294B43;border-color:#294B43;color:#fff;box-shadow:none}
.funnel-hero .button.secondary{color:#294B43;background:#fff;border:1px solid #b9c8bf}
.layer-map{background:#fff;color:#282828;border:1px solid #DADDD7;border-radius:3px;box-shadow:none;backdrop-filter:none;padding:20px}
.layer-map-label{color:#294B43;letter-spacing:.06em;font-weight:600}
.layer-map li{background:#F5F4EF;border-color:#DADDD7;color:#282828;font-size:16px}
.layer-map li span{color:#294B43}.layer-map>p:last-child{color:#505650;font-size:15px}
.proof-strip{background:#fff}.funnel-band{background:#F0F2EC;color:#282828}
.funnel-band h2,.funnel-band p,.funnel-band h3{color:#282828}
@media(max-width:600px){.container{padding:24px 18px}.page-hero{padding:26px 18px}.page-hero h1{font-size:27px}.funnel-hero h1{font-size:26px}.research-report h2{font-size:25px!important}.research-report h3{font-size:21px!important}.funnel-hero-inner{padding-top:28px}}

/* A clear focal point, with intentional phrase boundaries on narrow screens. */
.site-header { border-top:5px solid #294B43; }
.site-title { font-size:27px;font-weight:700; }
.funnel-hero { border-top:1px solid #daddd7;border-bottom:4px solid #294B43; }
.funnel-hero-inner { grid-template-columns:minmax(0, 1fr);padding-top:42px;gap:36px; }
.funnel-hero-copy { max-width:920px; }
.funnel-hero .editorial-headline { font-size:38px;font-weight:700;line-height:1.55;border-left:5px solid #294B43;padding-left:24px;margin:20px 0 26px;color:#1d3c34; }
.editorial-headline .headline-line { display:block; }
.editorial-headline .keep-phrase { display:inline-block;white-space:nowrap; }
.funnel-hero .hero-lead { max-width:760px; }
.layer-map { max-width:none;border-top:3px solid #294B43; }
.layer-map ol { grid-template-columns:repeat(2,minmax(0,1fr)); }
.page-hero { border-bottom:3px solid #294B43; }
.page-hero h1 { font-weight:700;color:#1d3c34; }
.research-report h2 { border-bottom:2px solid #294B43; }
@media(max-width:600px){
 .funnel-hero .editorial-headline { font-size:clamp(21px,5.4vw,30px);padding-left:12px;border-left-width:4px; }
 .layer-map ol { grid-template-columns:1fr; }
 .funnel-hero-inner { padding-top:26px; }
}

.home-news a .phrase,.hero-eyebrow .phrase { display:inline-block;white-space:nowrap;font:inherit;color:inherit; }

/* Wide desktop composition; stack only when the two columns cannot fit. */
.funnel-hero-inner{max-width:1180px;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:22px 40px;padding:26px 32px 30px}
.hero-heading{grid-column:1/-1}
.hero-heading .hero-eyebrow{margin:0 0 8px}
.funnel-hero .editorial-headline{font-size:36px;line-height:1.45;margin:0;padding-left:20px}
.funnel-hero-copy{max-width:none}
.funnel-hero .hero-lead{margin-top:0;line-height:1.85}
.layer-map{padding:14px 18px}
.layer-map-label{margin:0 0 8px}
.layer-map ol{gap:6px;grid-template-columns:repeat(2,minmax(0,1fr))}
.layer-map li{padding:7px 8px;font-size:15px;line-height:1.55}
.layer-map>p:last-child{margin:10px 0 0;font-size:14px;line-height:1.7}
.home-news{max-width:1180px;padding:12px 32px}
.funnel-section.container{max-width:1180px;padding:28px 32px}
.funnel-section h2{margin-top:8px}
@media(max-width:900px){
 .funnel-hero-inner{grid-template-columns:1fr;padding:24px;gap:22px}
 .funnel-hero .editorial-headline{font-size:28px}
}
@media(max-width:600px){
 .funnel-hero-inner{padding:22px 18px}
 .funnel-hero .editorial-headline{font-size:24px;padding-left:12px}
 .home-news,.funnel-section.container{padding:18px}
 .layer-map ol{grid-template-columns:1fr}
}

@media(min-width:901px){.site-header-inner{max-width:1180px;padding-left:32px;padding-right:32px}.funnel-hero-inner{column-gap:48px;row-gap:28px;padding-top:32px;padding-bottom:36px}}

/* Shared editorial scale and accessible controls. */
:root{--max-w:1080px;--max-w-wide:1180px;--page-gutter:32px;--reading-width:880px}
.container{max-width:var(--max-w);padding:32px var(--page-gutter)}
.research-report{max-width:var(--reading-width)}
.page-hero h1,.page-hero .subtitle,.page-hero .hero-copy,.page-hero .hero-actions{max-width:1016px}
h1,h2,h3,h4{word-break:normal;overflow-wrap:break-word;line-break:strict}
p,li{line-break:strict;word-break:normal}
.site-title{font-size:24px}
.conversion-home .site-title{font-size:27px}
.site-nav a,.header-social a{min-height:44px;display:inline-flex;align-items:center}
a:focus-visible,button:focus-visible,summary:focus-visible{outline:3px solid #294b43;outline-offset:4px}
.research-contents a{display:inline-block;padding:5px 0}
.research-contents ol{columns:2;column-gap:32px}
.research-contents li{break-inside:avoid}
.challenge-card,.start-card{box-shadow:none;border:1px solid #daddd7}
@media(max-width:600px){
 :root{--page-gutter:18px}
 .container{padding:24px var(--page-gutter)}
 .research-contents ol{columns:1}
 .site-title{font-size:21px}
 .conversion-home .site-title{font-size:27px}
 .page-hero h1{font-size:26px}
}
/* The bilingual essay uses its own legacy component names. */
:root{--fj:var(--font-sans);--fd:var(--font-sans);--navy:#294b43;--paper:#f5f4ef}
.hdr{background:#f5f4ef;border-bottom:3px solid #294b43}
.hdr .hdr-t{color:#294b43;text-shadow:none;font-size:32px}
.hdr .hdr-s{color:#505650}
.hdr .ltog{border-color:#294b43}
.hdr .lb{color:#294b43;min-height:44px}
.hdr .lb.on{background:#294b43;color:#fff}
@media(max-width:600px){.hdr .hdr-t{font-size:26px}}